Revenue Calculator

What's a 30% conversion uplift worth to your business?

Based on 2,000+ real A/B tests. Enter your numbers — we'll show you the revenue opportunity.

1 Your Business
2 Your Numbers
3 Your Channels

Tell us about your business

We'll benchmark your results against similar businesses in our Knowledge Bank.

From GA4 or your analytics platform. Sessions, not users.

sessions/mo

Your conversion metrics

These numbers are the baseline we'll use to model your uplift. Approximate figures are fine.

The % of visitors who convert. Typical eCommerce: 1.5–3%.

%

Average order value for eCommerce, deal value for lead gen.

£
Current monthly conversions
Current monthly revenue

Where does your traffic come from?

Select all that apply. We use this to weight our recommendations.

Modelling your revenue opportunity against 2,000+ experiments...

Here's your revenue opportunity.

Projected uplift
Additional conversions/mo
Additional revenue/mo
Annual revenue opportunity

6-Month Compounding Projection

CRO compounds. Early wins lower your Cost Per Acquisition across all channels.

Current revenue Projected revenue

Where the uplift comes from

Want to know exactly how to get there?

The calculator uses averages. A free audit uses your actual data — GA4 funnels, heatmaps, and our Knowledge Bank — to find the specific opportunities for your site.

2,000+ Experiments in our Knowledge Bank
30% Average conversion uplift delivered
87% Tests reach statistical significance
£100M+ Revenue influenced